Mobile gadgets and smartphones are the culprits of virtual shopping. When it used to take you hours to drive to the mall and shop for whatever you need and want, it now only takes a few clicks of your mobile connected to the internet while you sit comfortably on your couch for your shopping addiction to be satisfied.
The physical shop had been virtually transformed into a wide range of innovative shopping experience. Marketing opportunities and huge savings for both shop owners and shoppers are maximized with today’s business industry.
There had been a sharp twist and huge changes with the way shoppers go for the shopping escapade they use to physically do in real physical shops.
If you would look at it, there seems to be a huge difference between offline shopping that of online shopping. Both have advantages and disadvantages yet as long as you have an internet connection the latter would always be better than the first. Technology is responsible for the before and after shopping. Here are some of them:
1. BEFORE:
Sales keepers will tell shoppers everything about the product they’re interested in, from the price to the features, to the sizes and availabilities, and almost about just anything else.
AFTER:
Shoppers no longer need the aid of sales keepers as they can go through online shops, see the price outright, toggle up or down for available sizes, and they can always have different payment options.
2. BEFORE:
You have to drive down the nearest physical shop and scan the entire department if you are looking for one particular product. If your luck is not with you, you will likely end up buying another option as an alternative.
AFTER:
When you need something, in particular, all you need to do is go to an online website using your desktop or your smartphone, click on the search engine and type the name of whatever it is you are looking for, and hoola, your shopping is done.
3. BEFORE:
When you ask sales keepers about the quality of the product you’re buying you will hear very minimal to zero negative comments. Of course, they’re paid to patronize the product they’re attending to.
AFTER:
Online shops have testimonials from customers who either have used the products or are so glad to express their experience.
Good or bad, you can always find the customer’s feedback and views about the product.
Bottom Line
As the world went digital, everything about shopping had moved with all ease and convenience. The idea is to get you the shopping experience minus the hassle and discomfort which are common when you do shopping for real. This is how virtual shopping and technology are weaved together.